Advisolocity social media report follows nationwide FINRA webinar
By: D. Bruce Johnston, President, DBJ Associates The Financial Industry Regulatory Authority’s slightly relaxed oversight standard for interactive blogging in the money management world means tweets...
View ArticleEdelman Study answers the question: Whom do you trust?
For Financial Advisors, trusted communicator is job one By: D. Bruce Johnston, President, DBJ Associates Brokers and advisors are the most trusted sources for providing accurate information on...
View ArticleThe New ABCs of Sales – Always Be Connecting
By: D. Bruce Johnston, President & CEO, DBJ Associates Connecting is the new Closing – Engagement the new Goal! Many firms have asked us: with the prevalence of dedicated manager research and due...
View ArticleAdvisolocity Named to Financial Social Media Leadership Council
By D. Bruce Johnston, President & CEO, Advisolocity Social media agency Advisolocity was invited this week to join a new leadership council that aims to cultivate and communicate the best...
View ArticleExplore Social Media’s Powerful Techniques for Financial Advisors
Discover how to complement your lead generation efforts with social media’s powerful contact capture techniques Join us tomorrow on the BrightTalk channel at 1pm EST Easy-to-use, low-cost social media...
View ArticleFor the New Financial Social Media Marketers, the Customer Will Be King
Will money managers soon be showing their customers more love? With pressures from outside the industry, most notably from banks, I believe the answer is a resounding “yes.” My view is as the customer...
View ArticleTo “Friend” Is the Trend: Social Media & Financial Services Today
That is the title of financial services research firm Corporate Insights update to their 2008 study on the topic of social media in financial services. The attached video interviews Alan Maginn,...
View ArticleSix Ways Advisors Turn Their Websites Into Their Worst Enemy
By D. Bruce Johnston, President & CEO At Advisolocity we have had the privilege of designing and re-purposing our fair share of advisor websites. One thing we have never understood is why...
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